A Retailers Guide To So-Lo-Mo

I love this infographic that Monetate has put together.  As we have known for a while, smartphones and mobile are becoming increasingly important with shoppers and local retail outlets need to be prepared.

Facebook $1 Messaging Approach

Would you pay FB $1 just so you can message someone?  I think that is crazy not because they are trying to come up with new ways to generate revenue – good for them – but rather there are easier ways to get hold of someone.

The Dark Art of Email Marketing

This is a topic that I always harp on about but one that is not taken seriously enough.  I often see the same mistakes being made over and over again with newsletters.  Every newsletter that you send out should have a specific approach and should ALWAYS RESPECT THE INBOX!

Nordstrom family scion keeps up with Amazon online

By Alistair Barr (Reuters) – The future of retail came to Jamie Nordstrom not in a dream, but through his email inbox from Amazon.com Inc, the online retailer that Nordstrom now targets as his biggest rival.