Your Social Media Content Strategy and Planner
I recorded this video for you to help you create a social media content strategy and plan. Social media is powerful and can help you build a powerful brand. However, if you are not organized it can be overwhelming and frustrating. My goal is to help you with that.
Enjoy the video and a summarized bullet list is below.
- The speaker, Kenneth, is sharing his own personal experience with creating a content plan for social media –
- He started with a New Year’s resolution to create 10,000 pieces of content –
- His approach is to take action on an idea and execute before making it fancy or perfect –
- He will share a content plan for managing social media and becoming more effective –
- Step 1: Identify your content pillars, which should be based on your brand and who you want to serve –
- Step 2: Identify your content type (inform, educate, entertain) –
- Step 3: Decide on the type of content you want to create (images, video, audio, text) –
- Step 4: Decide on the length of the content you want to create (long form or short form) –
- Share personal experience to create a content plan and manage social media with the goal to be more effective-
- Step 5: Create a content calendar and schedule your content in advance –
- Step 6: Measure and adjust your strategy by tracking key metrics such as views, reach, clicks, comments, shares, leads, sales, and community growth –
- Step 7: Use this data to make informed decisions about where to focus your efforts and where to adjust –
- The speaker emphasizes the importance of taking action on an idea and not waiting for perfection before executing –
- By following these steps and planning your content in advance, you can reduce overwhelm and create a clear plan of action –
- The speaker encourages the viewer to try the plan and let him know if it helps
- Additionally, do not be overwhelmed by perfectionism and aim on the design but focus on the content that is helpful to the audience, prioritize the content –
- The speaker will be sharing a social media content planner which is specifically designed for the viewer to easily plan their own content strategy –
- Follow the tips shared in the video and take the first step towards effectively managing your social media presence, creating a consistent message and growing your audience. –
- Remember that the most important thing is that you are consistent in creating and publishing content to your target audience, not how fancy your designs are –
- Hope the video and tips shared will be helpful for you to achieve your social media goals. –
- Don’t forget to stay tuned for the next video, Let the speaker know if the video is helpful for you
